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Title: Business model generation : a handbook for visionaries, game changers, and challengers
Authors: Alexander., Osterwalder
Yves., Pigneur
Tim., Clark
Keywords: Business planning | Strategic planning | New business enterprises | Innovations management | Kế hoạch kinh doanh | Chiên lược kinh doanh | Quản lý
Issue Date: 2010
Publisher: Hoboken, NJ : Wiley
Abstract: Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
Appears in Collections:Kinh tế (TK)

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